Sometimes people fall into a business without much thought. Authors, for instance write books, and we only realise we need to be business-like when sales are poor.
Can you turn a hobby into a business? Lucky you, if you love what you do. But you cannot hope to love everything you need to do in order be a success.
There are so many types of business – a plethora of possibilities – which provide endless opportunities for RESEARCH, which is the essence of forming a PLAN… which is of course what my book is all about.
MARKETING is of vital importance and branding is a piece of jargon which you will learn about.
This was one idea for a cover of my book, brainstormed by a good author friend, Ailsa Abraham.
If you study the pictures below the title, you may be reminded of a gardener, a leather worker, a disco jockey, a computer expert and a jaguar – illustrating some of the clients who have come my way, whose stories I have used in my book.
I encourage you to revisit the dreams you wrote down for last week’s blog, and set a time frame for each one. It is important to state the actual YEAR you want to achieve it. Don’t agonise over this too much – you can always change the goal posts later.
Write a year against each dream, using a little bit of realism in your calculations.
When I wrote down my dreams all those years ago, I didn’t state a timeframe. I didn’t think any of them were really going to come true. But these are the dreams I fulfilled:
I went to the Galapagos Islands, in 2004. It was a wonderful cruise.
My dreams of Israel and Jordan came true in 2008 when I experienced the peace of the Sea of Galilee, the bustle of touristy Jerusalem, and the wonderful ancient city of Petra.
Not only did my dream of finding a publisher for my book come true in 2013, but I’ve written several more since then.
– and, do you know? Five of my seven grandchildren have already claimed from the Granny Travel Fund and widened their horizons.
But my biggest dream, when I blew the head off a dandelion at the age of six, was to go round the world….. that was achieved fifty-five years later.
Next week, I’ll reveal the final link to making your dreams come true… unless you can’t wait, and would like to buy the book now!
A general step-by-step guide to keep beside you, which uses stories based on true experience to illustrate different scenarios. Most of it is just old-fashioned common sense, but when you start a new venture, common sense seems to go out of the window. This guide will help you focus on making your new business a success.
Universal Amazon link: https://bookgoodies.com/a/B07DN2RRXD